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Web Directories - General Introduction

By: Francois Panassac

Article Word Count: 507 words  [Comments (0)]
Total Views: 55 Views






Having a web directory is becoming increasingly popular these



days. It can bring many benefits such as delivering an increased



amount of new visitors and providing a steady income. Google,



Yahoo and MSN contribute heavily to its algorithm. Many



webmasters are attracted by the fact that they can get traffic



from such directories and would pay a small fee or put a



reciprocal link to get their website listed in these



directories. These benefits will ultimately improve the



promotion of the website.







Webmasters are also very interested with inbound links for



improving their PR (Page Rank) with Google. A good PR gives



better position in Google's search engine results. In theory the



more quality inbound links you get, the higher your PR will go.



Directories give a good solution for all webmasters. They also



prove to be a good addition to existing web sites.







We can differentiate 3 types of directories: free,



reciprocal-link and Pay for Inclusion directories:







1) Free directories are by far the most interesting for



webmasters as they can give a high PR without having to spend a



penny. However you'll have to spend some time submitting your



website to all of these. They don't usually give you much



traffic either as there is an over abundance of them on the



internet.







2) Reciprocal-Link directories require placing a small link into



the webmaster's website. This can be dangerous if the directory



has been black listed by Google.







3) Finally, Paid For Inclusion directories can deliver very good



results as they usually give better PR and have more traffic



than free directories.







However, not all directories will give you good results. Many



use a redirect function for linking to your website. Your



website won't benefit from such links. You'll need a static



outgoing link from directories to gain weight with search



engines. Many of the directories do offer you deep-linking



options which mean that they will allow you to submit more than



one URL from your domain in order to get your internal pages



more traffic and ranking.







So keep in mind that directories are wholly beneficial for your



websites as long as you take the time to carefully plan the



submission beforehand by checking if they are not using tricks



(redirects, reciprocal). Also, don't forget to submit your



website to the most relevant category on the directory and to



read its description!



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