The art of link exchange

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<h1>The art of link exchange</h1><p> <br /><br />       Before you start reading<br /><br /> this article I must warn you - everything that was written here<br /><br /> is my own experience in link exchange. This article should not<br /><br /> be referred to as official advice or proven techniques. I only<br /><br /> want to share the experience of the helpful methods I used.<br /><br /> <br /><br />       When you started your<br /><br /> website you probably knew that two major factors play the<br /><br /> biggest role in search engine placement: links and content.<br /><br /> <br /><br />       1.The first recommended way<br /><br /> to get links is to develop useful, unique and original content.<br /><br /> Webmasters who visit your website will see that content is good<br /><br /> and will link to your website to provide their visitors with<br /><br /> some useful websites(info maybe?). If you searched Internet for<br /><br /> some information, then you know how hard it can be to find a<br /><br /> useful website.<br /><br /> <br /><br />       2.Link exchange with other<br /><br /> websites. There are two ways you can exchange links:<br /><br /> <br /><br />       a)One page links – you<br /><br /> place a link on one page and the other website places a link to<br /><br /> your website<br /><br /> <br /><br />       b)Site wide links – you<br /><br /> place a link on all pages of your website<br /><br /> <br /><br />       Both variants have pluses<br /><br /> and minuses. For example, I believe that a link on all pages<br /><br /> counts by Google as a link from one website; but if a website<br /><br /> has thousands and thousands pages, the repeated link title on<br /><br /> each page may effect you position in search engine results for<br /><br /> that specific keyword. <br /><br /> <br /><br />       If you are doing one page<br /><br /> link exchange, I would recommend you to create special pages<br /><br /> where links to other sites will be stored.<br /><br /> <br /><br />       Thousands webmasters every<br /><br /> day search for other websites to exchange links. When selecting<br /><br /> a link partner, pay attention to the number of links on the page<br /><br /> where he offers to place your link. The more links on that page,<br /><br /> the lower benefit you will get exchanging links with this<br /><br /> website. Also, try to keep numbers of links lower then 40 in all<br /><br /> your link pages.<br /><br /> <br /><br />       If you want to exchange<br /><br /> site wide links, try to exchange non-direct links. Non-direct<br /><br /> means that you must follow the pattern:<br /><br /> <br /><br />       Website "A" gives a link to<br /><br /> website "B", "B" website gives a link to website "C". This way<br /><br /> the benefit from site wide link exchange may be increased<br /><br /> significantly.<br /><br /> <br /><br />       3.Write articles or<br /><br /> tutorials. Make them free of change to republish if a link back<br /><br /> to your website is provided with the article. <br /><br /> <br /><br />       4.If your website is close<br /><br /> to web development area you may want to create online software<br /><br /> (such as guestbook, online calendar, etc.) with the open source<br /><br /> and permission to use if a link back is included on pages. As an<br /><br /> example of popularity gained that way you may see website of<br /><br /> phpbb – free online message board. <br /><br /> <br /><br />       Now you know where to start<br /><br /> and the direction to go. If you found this article useful,<br /><br /> please include the link to <a href="http://www.metamorphozis.com" target="bago">http://www.metamorphozis.com</a><<br /><br /> /a> on one of your website pages;-)<br /><br /> <br /><br /> <br /><br /> <br /><br /> This article may be reprinted and distributed with no charge<br /><br /> until the credit line (links) below remains without changes. <br /><br /> <br /><br /> <br /><br /> <br /><br /> Thanks for reading.<br /><br /> <br /><br /> Article source: <a href="http://www.metamorphozis.com/tutorials/" target="bago">http://www.metamorphozis.com/tutorials/</a><br /><br /> the_art_of_link_exchange.shtml<br /><br /> <br /><br /> <br /><br /> <br /><br /> <b>About the Author:</b><br /><br /> <br /><br /> Oleg Lazarenko<br /><br /> <br /><br /> Production Manager of<br /><br /> <br /><br /> Metamorphosis Web Design Studio – Flash templates and Web<br /><br /> Templates<br /><br /> <br /><br /> <a href="http://www.metamorphozis.com" target="bago">http://www.metamorphozis.com</a><br /><br /> More <a href="http://www.articlesroom.com">free articles</a> from <a href="http://www.articlesroom.com">http://www.articlesroom.com</a>

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