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The Informative Seller: What your Buyers Need to Know

By: Karen Torbett

Article Word Count: 1733 words  [Comments (0)]
Total Views: 4 Views


















There is more to selling a business than just propping up a "for















sale" sign and waiting for the offers to roll in. When preparing















your business for sale, you must collect a vast amount of data















and make it available to buyers. A well documented business















sells! The following is a list of information you will need to















compile to present to potential buyers:































Two to three years of financial statements. It is safe to assume















that any interested buyer will want to know about the financial















status of your business: what it makes (if anything);















depreciation, staff wages, owner's wages, and tax liabilities.















Collect your business's financial information, including: profit















and loss statements; balance sheets; depreciation schedule;















staff wages and expenses (benefits, etc.); owners' wages and















expenses; and owners' personal tax returns. This will provide a















potential buyer with a real bird's eye view of where your















business's costs exist, and will help to make their decision.































Year-to-date sales figures. A buyer will want to see how your















business has grown over the years (or months). Monthly tabs















allow the buyer to see when what time of year is more active















than others.































Current rent and outgoing expenses. These tie into financial















statements. Does your business rent or lease office space, or















equipment? These monthly expenses impact the bottom line and















must be provided to a potential buyer.































Details on managing personnel. You know your employees best.















Some buyers plan to maintain current staff; some bring in their















own people. In either case, you should provide a potential buyer















with details on turn-around, staffing issues and recruitment















processes.































Owners' hours. Do you work 80 hours a week? Do you have to? A















potential buyer will definitely be interested in knowing how















much supervision and face time he or she must invest on a weekly















basis.































Plant and equipment schedule. Let potential buyers know about















vendors, suppliers, and maintenance schedules on any equipment















related to the business.































Estimate of stock. Stock and inventory is typically figured in















the sale price of the business. If you're letting inventory















levels decrease due to the impending sale, let potential buyers















know. When the doors reopen, they'll need to be stocked and















ready for business.































Copy of current lease. Serious potential buyers will need to see















a copy of the lease. They will also need to know if it will be















transferable or if they will need to renegotiate.































Hours of operations. How often are you open? A potential buyer















needs to know what your regular schedule is and what your















customers expect.































Licenses required. It will be the buyer's responsibility to















maintain licenses. Let the interested buyer know what type of















licenses, fees, subscriptions etc. that will be required to















maintain the business.































Ongoing advertising. What do you spend on advertising? Do you















place newspaper ads or radio spots? Do you simply go door to















door? What is the return on that investment? These will all be















questions an interested buyer will likely ask. Be prepared to















provide answers.































Selling a Franchise? A buyer will need to know what type of















transfer fees will be required, monthly royalty fees and how















much corporate training is mandatory when they purchase the















business. Typically training is done at the franchises corporate















headquarters, which could mean air travel, hotel and meals for















the buyer for several weeks at his or her expense. This















information will be crucial for a buyer if they intend to use a















financial institution for lending purposes. Providing potential















buyers with everything they need will make the process easier















for them and quicker for you.















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