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DHTML or Flash?

By: Riaan Pieterse

Article Word Count: 1040 words  [Comments (0)]
Total Views: 247 Views
















The last five years has seen an exponential growth in the use













of shockwave and flash animations in creating websites. The old













tried and trusted techniques such as D/HTML are slowy moving













over to make room for this newer multimedia delivery vehicle.













Scripting, such as Javascript, is viewed with disdain by some













and ignored by others. Yet the people who advocate the use of













flash/shockwave in creating multimedia-rich sites are not asking













the right question: Is all that glitters gold?



























An important facet of flash / shockwave glossed over by most













people is that these technologies are a packaged scripting













environment: In other words - most of what you can do in flash,













you can do in DHTMl with a liitle effort. A question that pops













up at this stage is: Why would I want to go through all of that?













The answer is simple and is illustrated by way of practical













example.



























Pick a topic - any topic - and type the relevant seach keywords













into your favorite search engine. Now try to find a flash site













under the first thirty results. You will be surprised to find













that this 'silver bullet' of web design does not even feature.













The majority of search engines do not support the indexing of













shockwave / flash sites - this can have a detrimental effect on













your Internet business if you rely on search engine traffic to













generate revenue. Remember one thing: Content is king and the













only recognised content is in HTML pages.



























Bells & Whistles: Where, When and What



























Deploying rich multimedia sites are becoming more and more a













design requirement. However, the objective of your site should













be the determining factor between using D/HTML or Flash for













multimedia content. Exposure and the generation of revenue













solidly discounts the use of Flash as the major site component -













search placement is too important to sacrifice for a simple













thing such shiny buttons. D/HTML provides an attractive













alternative to ensuring that your site is indexed properly by













search engines.



























However, Flash should not be put out to pasture based on this:













Limited Flash content can still be an asset on your Internet













presence if used judisciously. Corporate Intranets are another













matter entirely: Flash provides the perfect delivery vehicle for













rich business applications, where DHTML would be more of a













liability than an asset - e.g. training material, presentations













and etcetera.



























In conclusion, the objective of a site should determine which of













the two technologies are the preferred medium for mutimedia













delivery.













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