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1. What About Me? What You Need To Know About Me-MarketingBy: JoAnn Hines

What about me? Are you asking yourself this question? If not you should be.


2. Intelligent Design comes from Brand & Account PlannersBy: Howard Campbell

I’ve been reminded recently, rather forcefully, that not all reality hackers are anti-neoconservatives.


3. Logo Design TipsBy: James Hobson

Logos can be described as visual icons that provide a unique identification element to a business or product.


4. Top Eight Mistakes to Avoid When Naming Your BusinessBy: Phillip Davis

Naming a business is like laying the cornerstone of a building.


5. Branding: All My Ex's Live In...By: Mark Campanale

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6. Branding Article: Pepsi's Missed Brand OpportunityBy: Mark Campanale

I love Pepsi.


7. Branding 101: Why It's Critical to Business Success and How to Do It RightBy: John Follis

What’s Your Brand?A brand is a product/company personality that helps distinguish it from the competition.


8. How a Great Tagline can Help your BusinessBy: John Follis

"Just do it.


9. Articles: The Perfect Branding ToolBy: Dina Giolitto

If you own a web-based business, you're probably aware of the need for things like link exchanges, lead-purchasing, SEO copy, banner ads and all of the "traditional" ways to get exposure on the World Wide Web.


10. Branding: You are the BrandBy: Daniel Sitter

What's in a brand name? Everything! Think of these brands: Coke, Barbie, Hershey, McDonalds, Madonna, Pepsi, Bono, Microsoft, Kleenex, Xerox, Steven Spielberg, Dell and GM.


11. Acquire, Then RebrandBy: Matthew Keegan

Acquiring another corporation usually means that the acquiring company's name will be the name of the newly merged entity.


12. Corporate Branding and Professional Logo DesignBy: Ray Smith

Any business with the minimum interest to be successful should concentrate on developing their corporate image and when I say “any business”, I mean it, absolutely any business—even if it’s a mom-n-pop shop.


13. Pressure Washing Companies and Co-BrandingBy: Lance Winslow

Pressure washing companies often miss what we call ‘super niche’ markets, those industries which very much need pressure washing services and are willing to pay top dollar for them.


14. Importance of Business BrandingBy: Nell Taliercio

Branding is very important to a business, whether it is an online or offline business.


15. How to Work with Your Graphic DesignerBy: Marsha Maung

As a graphic designer, I can tell you something right here, right now, right off the bat without blinking….


16. The MOST Expensive Mistake You Can MakeBy: Jeanna Pool

Most people who own a small business have a huge passion and talent for the product or service they provide.


17. Image is EVERYTHINGBy: Jeanna Pool

The absolute foundation of your small business is your image.


18. Extreme Makeover — Small Business EditionBy: Jeanna Pool

Have you ever watched one of those home makeover shows? You know the scenario.


19. Creative Branding Increases Sales Through Company RecognitionBy: Tino Buntic

The one thing that everyone has in common is that we are all consumers; we all buy.


20. Hiring the Right Graphic Designer for Your Small BusinessBy: Jeanna Pool

Every small business needs it, but not many have it.


21. How Brand as an Intellectual Property has Led to Corporate Globalisation?By: Solomon Prabakar

IntroductionGlobalisation is referred to as a set of profound material changes that have an impact on relations between societies in the past few decades.


22. Branded Email: Email Branding is the Next Generation of EmailBy: Jason DeVelvis

All You Need is Branded Email Or Always Branded Email There to Remind MeFor the past 75 years, almost every form of popular communication has transformed from black and white to color.


23. What the Heck is Branding and Why Should I Care?By: Sara Pedersen

There's been a lot of buzz lately about branding.


24. Branding: Bring Back the Jingle!By: Dina Giolitto

Did you grow up in the '70s and '80s? If so, you probably have a slew of campy jingles from various TV commercials filed away in your brain.


25. Picking The Design Company Which Is Right For YouBy: Eduardo Pereira

So you’ve decided to go for it—you’re ready to choose a design company to create your logo and other marketing materials.


26. Product Positioning for Enterprise Software and Information Technology CompaniesBy: Ash Seha

Good marketing positioning is like good lying.


27. Why Should I do Business With You?By: Denise Ryder

It's the question that is on the minds of all our customers regardless of what products or services we are offering.


28. A Lesson in Branding from Paris HiltonBy: Dina Giolitto

I have never been a fan of Paris Hilton.


29. Branding: What Not to DoBy: Dina Giolitto

Here's a little story about what not to do as you carve out a name for yourself in the world of internet business.


30. Brand Boring or Brand Buzz?By: Nancy Fraser

I heard an advertisement on the radio the other day that surprised me, not because they were saying anything noteworthy, but because it was so banal.

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